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ClickFunnels vs Kajabi: Which Is Best?

You really are spoilt for choice these days when it comes to your choice of sales funnel builder and email marketing automation tools for your online business.

As you’re here you’re obviously considering ClickFunnels or Kajabi for your business.

In this ClickFunnels vs Kajabi comparison article I’ll be going over:

  • The difference between ClickFunnels and Kajabi
  • ClickFunnels vs. Kajabi features
  • ClickFunnels pricing
  • Kajabi pricing
  • ClickFunnels Pros & Cons
  • Kajabi Pros & Cons
  • Kajabi vs. ClickFunnels conclusion

What Is The Difference Between ClickFunnels and Kajabi

While Kajabi and ClickFunnels are very similar, both being an all-in-one marketing automation service that allows you to create sales funnels, there is a difference between them.

Kajabi is aimed towards entrepreneurs who have digital products to sell such as training courses, ebooks, and membership programs.

ClickFunnels is aimed at a broader market and can also be used for selling physical products as well as digital. ClickFunnels can even be used if you have a brick and mortar business.

That’s the difference between the two in a nutshell.

Related article: What Is ClickFunnels

ClickFunnels vs. Kajabi Features

Now we’ve established the difference between the two platforms we’ll go over the range of features offered, both are evenly matched here.

Below is a brief side by side comparison of the features both platforms offer.

ClickFunnels vs. Kajabi Features At A Glance Chart

Ease Of Use

Both platform’s page builder works on a simple drag & drop system so you don’t have to be a techno-nerd in order to be able to use them. If you can type text and upload an image from your computer, you already have all the tech skills you need.

One feature that ClickFunnels has that I have yet to see on any of their competitors is the ability to share a funnel.

If you don’t want to be bothered editing a pre-made template or building your own funnel from scratch, with ClickFunnels you can have someone do it for you. They then send you the funnel URL link, you click it, and the funnel installs into your ClickFunnels account!

To see just how simple this process is, please see this article: How To Share A Funnel In ClickFunnels

Winner: ClickFunnels – A close one, but the share funnel feature of ClickFunnels makes the difference.

Landing Pages & Sales Funnels

Depending on which plan you’re on depends on how many funnels you can have in your account.

With ClickFunnel you get:

ClickFunnels Monthly Allowance Chart

Kajabi gives you:

Kajabi Monthly Allowance Chart

For me, if you’re just starting out 20 sales funnels is more than enough, and you can sell more products on the ClickFunnels Basic plan than you can on either the Kajabi Basic and Kajabi Growth plans.

ClickFunnels Platinum giving unlimited everything blows Kajabi Pro clean out of the water!

Winner: ClickFunnels all day long!

Email Autoresponder

Email Autoresponder

Both ClickFunnels and Kajbi come with their own inbuilt email autoresponder.

With ClickFunnels you have to subscribe to the Platinum Plan in order to use Follow-Up Funnels, which commits you to the $297 per month plan.

However, ClickFunnels integrates with many third-party autoresponders such as Active Campaign, AWeber, ConvertKit, Constant Contact, GetResponse, MailChimp plus a few others.

The chart below shows you how much ClickFunnels Basic plus the cheapest account of a third party autoresponder will cost you per month:

ClickFunnels Basic Plus Third Party Autoresponder Monthly Cost Chart

The Kajabi autoresponder is available on all 3 plans, but you are limited to how many contacts you can have in your account:

  • Basic – $149 per month for 10,000 contacts
  • Growth $199 per month for 25,000 contacts
  • Pro $399 per month for 100,00 contacts

Kajabi Basic & Growth plans are cheaper than ClickFunnels Basic plus a third party autoresponder once those third-party platforms reach 10,000 and 25,000 contacts. However, that’s where the good news ends for Kajabi in this section.

The Kajabi Pro plan is $399 per month for 100,000 contacts, whereas as ClickFunnels Platinum is $297 per month and you get UNLIMITED contacts.

Looking at the chart above and compare the prices in the 25,000 contacts per month column, upgrading your ClickFunnels account to Platinum quickly becomes a no brainer!

If you are looking at upgrading to ClickFunnels Platinum, check out my ClickFunnels 30 day trial article and check out the Funnel Hacker Secrets bundle to see how you could get yourself a $785 ClickFunnels discount!

Winner: ClickFunnels

Related articles:

Integrate ActiveCampaign With ClickFunnels

How To Integrate AWeber With ClickFunnels

How To Integrate ClickFunnels And Constant Contact

Integrate ConvertKit With ClickFunnels

How To Integrate GetResponse With ClickFunnels

How To Integrate MailChimp With ClickFunnels

Membership Site / Membership Funnel

Membership Site / Membership Funnel

Both ClickFunnels and Kajabi offer you a membership site builder. ClickFunnels refer to a membership site as a membership funnel, but it’s OK, it’s the same thing.

On your membership site, you can:

  • Add new content
  • Add new members
  • Delete members
  • Restrict access to certain areas if an active member needs to pay extra to access that particular piece of content
  • Monitor your member’s progress through your online courses

and much more.

How many active members you’re permitted to have all depends on which platform you choose, and which plan you’re on.

Kajabi membership limits are:

  • Kajabi Basic: 2,000 active members
  • Kajabi Growth: 20,000 active members
  • Kajabi Pro: 40,000 active members

ClickFunnels membership limits are:

There are none! A ClickFunnels membership site gives you UNLIMITED active members on both Basic and Platinum plans.

Winner: ClickFunnels Selling online course material is the main aim of Kajabi, whereas ClickFunnels is more about the sales funnel software, although their membership funnels are very good. I certainly wouldn’t open a Kajabi account just to use the course creation feature, especially not when they’re going to limit the number of members I can have joining my already smaller amount of domains than ClickFunnels.



Both ClickFunnels and Kajabi can be integrated with many top blue-chip service providers out there.

As your looking at selling products and taking payments, both of them integrate seamlessly with PayPal & Stripe, the 2 biggest and most trusted names in this field.

You can accept all credit cards and debit cards across both platforms. You can also set up Apple Pay and Google Pay with ClickFunnels.

Neither ClickFunnels or Kajabi charge a transaction fee when you sell something through them. You only pay the merchants fees charged by your choice of payment gateway. Both PayPal and Stripe charge just 2.9% + 30¢.

There is also a ClickFunnels Kajabi integration available. Kajabi co-founder Kenny Rueter will tell you all about it:

Winner: A Draw – You have got a great choice of integrations, and whether you use Kajabi or ClickFunnels, you can offer your customer the peace of mind of using PayPal and Stripe to pay you.

Related articles:

Complete List of ClickFunnels Integrations

How To Integrate PayPal With ClickFunnels

How To Integrate Stripe With ClickFunnels

Set Up Apple Or Google Pay In ClickFunnels



Both ClickFunnels and Kajbi allow you to add custom domains to your accounts. As usual, depending on which plan you choose depends on how many you’re allowed to add.

ClickFunnels Hosting

ClickFunnels hosting gives you 3 domains/websites on the Basic Plan and 9 domains/websites on the Platinum plan.

Kajabi Hosting

Kajabi hosting gives you 2 websites on the Basic and Growth plans, and 6 websites on the Pro plan.

Winner: ClickFunnels Fewer domains mean you can have fewer courses on Kajabi. It’s a clear point for ClickFunnels here.

Affiliate Programs

Affiliate Program

No comparison would be complete without mentioning the affiliate program, something which both ClickFunnels and Kajabi offers.

Kajabi Referral Program

To join the Kajabi partner program (as they call their affiliate program) you have to subscribe to either the Growth or Pro plan, OUCH!

Kajabi affiliates are paid a 30% monthly recurring commission for the lifetime of your referral subscribing.

Kajabi partner program commissions are paid around the 25th of the month.

ClickFunnels Affiliate Program

You don’t have to be a subscriber to join the ClickFunnels affiliate program, and you’re automatically enrolled on it if you subscribe to either the Basic or Platinum plans.

ClickFunnels changed the structure of their affiliate program around August 2019, but ClickFunnels affiliates are paid up to a 40% monthly recurring commission, and you could win a dream car of your choice!

Once you connect your ClickFunnels account to Tipalti, your ClickFunnels affiliate commissions are paid every 2 weeks, on the 1st and 15th of the month, subject to having at least $100 to payout.

You can my full review of the ClickFunnels Affiliate program here: ClickFunnels Affiliate Program Review

Winner: ClickFunnels

Customer Support

Cartoon person leanong against a red customer support button

ClickFunnels Customer Support

ClickFunnels customer support is one area where they do need to improve.

In fairness to them, they have sorted out everything I’ve contacted them over, but what let’s then down is there’s no 24/7 live support like some of their competition.

You have a choice of emailing them or using one of those annoying online chatbots that never fully understands the question you’ve asked.

If you’re a Platinum Plan subscriber, your emails get priority over Basic Plan subscribers.

ClickFunnels customer support can be reached via email at [email protected]

Kajabi Customer Support

Kajabi Support is provided via live chat. However, depending on which plan you’re depends on what hours you can contact them.

Basic Plan members get live chat during ‘business days’ from 6am – 5pm Pacific time.

Growth and Pro Plan members get 24/7 live chat support.

Winner: Kajabi Easy really, online 24/7 live chat vs email and wait for a reply, no brainer!

Kajabi vs ClickFunnels Pricing

The word pricing being painted on to a black board

ClickFunnels Pricing

ClickFunnels has 2 pricing plans for you to choose from:

  • ClickFunnels Basic
  • ClickFunnels Platinum

Regardless of which ClickFunnels price plan you pick, you start with the ClickFunnels 14 day free trial.

ClickFunnels 14 Day Free Trial Order Button

How Much Does ClickFunnels Cost After The Free Trial

After the free trial ClickFunnels costs:

ClickFunnels monthly pricing chart

There is also the option of paying annually if you want to:

ClickFunnels annual pricing chart

There an amazing ClickFunnels discount of $785 available if you take out a 6 month Platinum Plan subscription, called the Funnel Hacking Secrets bundle.

Click here for all of the latest ClickFunnels deals, discounts, and special offers.

For a full comparison of the ClickFunnels Basic and ClickFunnels Platinum plans, please see my ClickFunnels Pricing article.

Kajabi Pricing

Kajabi has 3 pricing plans for you to choose from:

  • Kajabi Basic
  • Kajabi Growth
  • Kajabi Pro

Like ClickFunnels, all 3 plans start with a 14-day Kajabi free trial.

Kajabi 14 Day Free Trial Button

The cost of Kajabi after the free trial is:

Kajabi Monthly Pricing

There is also a 20% discount available for an annual subscription:

Kajabi Annual Pricing

One thing to be aware of if you’re going to pay for an annual subscription, Kajabi has a no refund policy.

ClickFunnels has a 30-day no-quibble money-back guarantee for all products and services. If you apply for a refund outside of this 30-day window your money isn’t refunded to you, however, ClickFunnels will allow you to use any unused funds as a credit against any other products and services that they offer. You can read about this in Section 6 of the ClickFunnels Terms of Service.

Winner: ClickFunnels all day long again. It’s cheaper and offers more on the Basic Plan than both Kajabi Basic and Kajabi Growth. ClickFunnels Platinum $297 vs Kajabi Pro $399, plus the $785 discount on your Click Funnels cost if you take out the Funnel Hacker Secrets bundle.

Kajabi vs. ClickFunnels Pros and Cons

Pros & Cons

ClickFunnels Pros & Cons

ClickFunnels Pros

  • The best sales funnel builder out there
  • You can sell more products on ClickFunnels than on Kajabi
  • Drag & drop platform
  • Simple to use
  • No tech experience required
  • ClickFunnels shared funnels feature
  • Allows more custom domains than Kajabi
  • Excellent value for money
  • Tons and tons of training available in FunnelFlix to get you the most from your subscription
  • 14 days free trial
  • Best affiliate program – available to subscribers and non-subscribers
  • Amazing discount offers
  • 30 day no-quibble money-back guarantee
  • Easy to cancel or pause ClickFunnels account should you want to
  • Great range of integrations
  • Can be used effectively by any business

ClickFunnels Cons

  • If you did leave ClickFunnels and you’d used them for your web hosting, you can take the domain name with you, but all the sites you’d built with them will be gone
  • More expensive to start with than Kajabi, but not much really
  • No 24/7 live chat support

Kajabi Pros and Cons

Kajabi Pros

  • Starts out cheaper than ClickFunnels
  • Drag & drop platform
  • Simple to use
  • 14 day free trial
  • Affiliate program
  • 24/7 live chat support

Kajabi Cons

  • $399 per month for the Pro Plan
  • More expensive than ClickFunnels once you cross 25,000 contacts
  • Can’t sell as many products as on ClickFunnels
  • Allows fewer custom domains than ClickFuunels
  • Only aimed at selling digital products
  • No refund policy
  • Affiliate program not available to non-subscribers or Basic Plan subscribers

ClickFunnels vs Kajabi Conclusion

We’ve reached the end of my Kajabi ClickFunnels comparison, so which one? Obviously, I’d take ClickFunnels.

I fully understand the attraction of Kajabi as a ClickFunnels alternative. It’s a very impressive platform with a lot to offer you for your money and is one of the big ClickFunnels competitors. If you’re looking to selling only digital products like ebooks and online training courses then it would be a great choice if you don’t mind the extra cost.

I prefer to use ClickFunnels and GetResponse myself as I have found ClickFunnels to be the best for sales funnels, and GetResponse to be the best for email marketing automations.

If I had to pick an alternative to ClickFunnels, I’d take GetResponse because it has everything I need and I’m already a customer of theirs.

At the end of the day, both ClickFunnels and Kajabi come with a free 14-day trial, and GetResponse comes with a no credit card required 30-day free trial, so why not give all of them a try today:

ClickFunnels 14 Day Free Trial Order Button

Kajabi 14 Day Free Trial Button

Get Your 30 Day GetResponse Trial Order Button

If you would like to see comparisons of ClickFunnels to other service providers, the following articles may interest you:

ClickFunnels vs GetResponse

ClickFunnels vs Leadpages

ClickFunnels vs SamCart

Thank you for taking the time to read my ClickFunnels vs Kajabi article, I hope you found it helpful.

Disclaimer: I am an independent ClickFunnels and GetResponse Affiliate, not an employee of either. All views expressed on this blog are my own based on my own experience of using the ClickFunnels and GetResponse software. I use affiliate links on my blog and may earn a commission from any links you click on and make a purchase.

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